Em-Broadcast (EMB) will work with non-profit entities to target both local and national audiences. Our usual "mission" is to send a series of broadcasts over a period of months in order to:
- Build an online community of "followers" who are interested in your campaign.
- Identify issues that are most "reactive" to recipients in that area, by testing a variety of messages.
- Identify specific individuals who open repeated emails (multi-openers), and to develop groups who are interested in the same issues.
- Build visibility for the group with the general public, the press, and targeted geographic groups.
A typical Non-Profit project involves 12 to 24 months of targeted broadcasts in order to build multi-opener lists of recipients. It typically takes 3 to 6 broadcasts into a given geography to "canvas" that area for the bulk of the individuals who are interested in your issue.
EMB will design a series of broadcasts that will fit your budget and objectives. Please contact us to discuss a proposal.
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